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Frequently asked questions

Why don’t the components listed in the analysis add up to 100%?

The components of the analyses listed on our packages don’t add up to 100% for any of our foods. That doesn’t mean that we are keeping information from you: rather, there is a very simple, practical reason for this. Under “analytical components”, all nutrients found in an analytical procedure are listed on the packages.

Easily soluble carbohydrates (e.g. starches), are omitted in this process, as their proportion is calculated and not determined by analysis.

Is crude ash waste?

The answer to this question is a resounding “No”! Crude ash is the inorganic part of the food, e.g. the trace elements and macrominerals. Crude ash is what remains when the food is sterilised at 550 °C to determine the proportion of inorganic substance.

When you subtract the quantity of crude ash from the starting weight of the dry mass, the result is the proportion of the organic substance, which consists of proteins, fats and carbohydrates.

Does fibre burden my pet’s digestive system?

In a certain sense, yes - but in a positive way! The term crude fibre is used for the insoluble parts of a pet food, such as parts of the cellular wall of the plants (cellulose, hemicellulose and lignin).

As dietary fibre, these food components regulate the digestive action in the intestines and are the nutritional basis for the microflora of the large intestine.

Should I feed my pet a low-fat diet so it doesn’t become overweight?

Basically, too much fat leads to excess weight, both in people and animals. But too little fat is not good, either!

Fat is the most important source of energy in food: one gram of fat contains an average of 9.4 kcal, one gram of protein only 5.7 kcal. Fat also provides essential fatty acids (important for healthy skin and beautiful, gleaming fur) and helps with the utilisation of certain vitamins.

The term “crude fat " (and “fat content”) on our packages covers pure fats (triglycerides), lipids, fatty acids and fat-soluble vitamins.

Is crude protein a synonym for protein?

Not from an analytical point of view. Crude protein includes all compounds containing nitrogen - and this also includes compounds that do not contain protein, such as free amino acids, peptids or amines.

Why are calcium, phosphorus and sodium declared on my package under the heading “Analytical Components”, but iron, for example, under “Nutritional Additives”?

The important minerals calcium, phosphorus and sodium, as value-determining parts of the food, belong to the analytical components.

Trace elements such as iron are added to the food to ensure that the nutritional requirements are covered and are thus listed as “nutritional additives”.

Why are trace elements important for my dog?

Trace elements (iron, iodine, copper, manganese, selenium and zinc) are among the minerals that play special roles in your pet’s body. For example, iron is particularly important for oxygen transfer in the blood, and iodine for the energy supply.

Should I give my dog vitamin tablets in addition to his food?

No. Our pet foods are composed so that they provide your pet with a sufficient supply of vitamins. We don’t merely calculate the minimum amount to prevent deficiences, but aim for optimal nutrition to ensure the best possible health and greatest vitality for your pets.

Increased doses of vitamins for a limited period can be useful when there are health problems, e.g. adding biotin for dull fur or badly chapped paws. Please discuss these dosages with your veterinarian.

What are technological additives and why are they necessary?

Technological additives have a positive influence on the manufacture, use and storage of the food. These include, for example, natural antioxidants, which prevent fat from becoming rancid during storage. Lecithin also belongs in this category under feedstuff law, though we use it because it has positive effects on the animals’ metabolisms.

Why are the amounts of trace elements and vitamins listed under "Nutritional additives"?

The natural content of vitamins and trace elements in the raw materials used in our food are subject to natural fluctuations. Thus, to ensure a sufficient supply that covers your pet’s nutritional needs, vitamins and trace elements are added as important essential nutrients to the food in the form of a premixed compound. The content added in this manner is listed under the heading "Nutritional additives”.